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Patternscope – The Ultimate Data Mining Tool

The data your business collects increases daily. This data contains details about Business Intelligence, Customer Relations Management, Sales, Purchasing Trends, Warranty, Waste, Fraud, Risk and other key areas – but can you make sense of it? Is this relentless data growth starting to overwhelm your ability to use your data to focus on your business strategy?

Suppose you had a tool that gave you “x-ray vision” into your data to quickly see patterns that identify profit opportunity, potential dangers, emerging trends and hidden cost savings, what would it be worth? Think about it, this tool would let you use your data as an effective business resource to successfully drive strategic planning decisions. And when you can quickly see trends and other patterns in this mass of data, your business can instantly capture a huge competitive advantage. A tool like this will give you a better way to analyze your current data – one that is many times more powerful than any other product that you can find.


FAQs

Why Are Patterns In My Data Important?
What is PatternScope?
PatternScope Features
Why is PatternScope so fast?
Why Conventional Database Systems Are Inadequate
The PatternScope Advantage
Why Is Analyzing Non-Numeric Data Important?
Applicable Business Activities

Why Are Patterns In My Data Important?

There are numerous valuable and very profitable patterns locked in your data that no database query can ever uncover. For example, with the right tool, the patterns in your data can show you:

If your company collects data, then you want a tool like this because it offers you huge cost cutting and competitive advantage benefits. If your company collects data, PatternScope is for you!


What Is PatternScope?

PatternScope™ is a revolutionary new Pattern Analysis and Data Mining Application that gives you this critically needed “x-ray vision” into your data for a totally new and previously unavailable view of hidden opportunities. It outperforms all other existing data mining and analysis tools and completely changes the way that you will use your business data. It is an extremely fast data mining application that lets you instantly detect patterns in your data that you just cannot see with database queries or other data-mining tools. If you compare PatternScope to any conventional data mining and analysis program, it's like going from New York City to Los Angeles by walking (e.g., a database query) or flying in a Lear Jet (PatternScope). How do YOU want to get there?

PatternScope reads your data from any conventional database or Excel worksheet through ODBC, or from a flat file. This revolutionary product gives you more benefits from complete data analysis than you could ever imagine!

Like a relational database, PatternScope has databases and tables that are loaded with raw data. But here is where the resemblance to a relational database ends. This is because PatternScope produces a new structure that a relational database doesn't have: the hyper-set.  A hyper-set contains a description of the patterns that make up the data. The patterns in a hyper-set can be processed up to thousands of times faster than the raw data they represent. Each hyper-set is "populated" with raw data from a table.

PatternScope's analysis tools work on the hyper-sets and also produce their results as hyper-sets, that can be further analyzed by numerous other tools that are included in PatternScope.

All of the PatternScope analysis tools will produce reports that you can customize, view, save or print.

Simple Block Diagram of the PatternScope Process:

PatternScope Process Block Diagram



PatternScope Features

You have already invested heavily in your business and have accumulated a significant body of data. Now you need to invest in a serious data-mining tool that gives you complete freedom to analyze your data for profitable and productive patterns of opportunity.

PatternScope's immediate out-of-the-box use gives you many advantages, whatever your field. Here is a sample of the numerous specific areas that can benefit from this application.

  • Direct Mail – Identify characteristics of mail-order customers likely to respond favorably to a kind of direct-mail advertisement so they can be targeted to increase revenue and reduce wasted mailings.


  • Customer Complaints – Identify causal factors of customer complaints or late service, so corrective action can be taken to improve customer relations.


  • Strategic Decisions – See when to change distributors or suppliers, create new products or exploit emerging trends, end unprofitable product lines, target a specific segment of customers and more.


  • Warranty Claims – Find patterns in warranty and insurance claims, leading to rapid identification of the causal problems and devising effective solutions.


  • Drug Interactions – Detect non-obvious dangerous drug interactions involving combinations of several different drugs that may have harmful or fatal results.


  • Fraud and Terrorism – Automatically profile patterns of criminal behavior such as fraud and terrorism.


  • Enterprise Resource Planning – Discover specific areas where resources are being wasted.


  • Risk Management – Helps to identify effective ways to implement litigation avoidance.


  • Trend Analysis – Helps you stay on top of trends and make decisions in real-time. Quickly identify where to focus selling and marketing efforts for maximum benefit.


  • Biological Epidemics – Detect subtle patterns among variables that can indicate the first signs of an emerging epidemic.


  • Workforce Performance – Use data to drive future initiatives, as well as identify leadership and management behaviors that lead to optimal workforce performance.


  • Data Quality – Pattern analysis can reveal data errors that were hidden in volumes of raw data.

Why Is PatternScope So Fast?

The huge speed advantage of PatternScope lets you interactively perform detailed analyses of your data. Unlike other programs that only process raw data, PatternScope processes a description of the patterns that make up your data. These patterns can be processed up to thousands of times faster than the raw data they represent, allowing a richer, deeper and more comprehensive analysis of your data. Knowing this, can you really be satisfied with the rudimentary and superficial capabilities of conventional data-mining tools?

Patterns also need less space than the raw data, so your entire database can generally fit into a computer's RAM memory to give you an additional advantage in processing speed. For the small business, this means the ability to find critical patterns in your data that were previously undetectable. This revolutionary patent-pending pattern-analysis technology gives you 21st century data-mining capability NOW!


Why Conventional Database Systems Are Inadequate

If you use a conventional database or data-mining system, you often need to formulate a complex query to get a result. These queries frequently take a long time to process and the query results by themselves rarely give you an understanding of what your data contains. Many times you may not even know what you are looking for. One key strength of PatternScope is that it can easily uncover interesting or suspicious patterns in your data, even when you’re not exactly sure what you are looking for.

Yes, you can look at your raw data in differing ways with conventional database queries – but what good is it if you cannot see significant patterns in you data that will show you – unusually high or low costs, production patterns, product failure, warranty problem patterns, purchasing trends – and other patterns that your business can profit from.

In fact, trying to use a conventional database query is like trying to read in the dark and will almost always completely miss and not detect numerous patterns that are significant. When compared to PatternScope, these conventional queries are almost like not having a useful query feature at all. In fact, it would be a serious mistake to compare PatternScope’s ability with conventional database queries. They’re not the same thing! PatternScope gives you unequalled performance with comprehensive pattern analysis. It lets you uncover hidden, cost-saving patterns that you just cannot see with antiquated queries.

Conventional databases also use indexing to improve performance. But indexing also increases the size of the data by several times. This means less data can be stored directly in main memory before disk storage must be used, and which is thousands of times slower than main memory. PatternScope lets you view layers of data and present results in such a way that lets you easily spot golden opportunities that lie hidden in your raw data.

As you can see, conventional database analysis tools do not have the speed or the intelligence to thoroughly analyze your data. And to overcome this failing, they often use approximation methods, such as neural nets – or worse, only analyze a sample of the data. These approximations allow anomalous patterns or patterns that are not in the sample to be overlooked – blindsiding your analysis with invalid results. Do you really want to formulate your crucial business plans based on results like these?

And finally, statistical-based systems are inadequate when analyzing non-numeric data. This is because non-numeric data cannot be analyzed with techniques such as correlation and regression. Neural nets are also severely limited because they cannot find patterns in non-numeric data. Simply put, this kind of analysis effort using conventional database analysis tools is one-dimensional thinking. Knowing this, can you really be satisfied with database queries that may overlook the patterns you need to find? Why hinder the success of your business one minute more? Stop planning in a vacuum! You need to Get PatternScope Now – a tool that quickly pays for itself.


The PatternScope Advantage

Now that you know all of the real limitations of your database program query feature, here is how you can overcome these limitations with PatternScope's multi-dimensional approach.

  1. PatternScope uses all the existing data in your conventional database – not just a data sample, and shows you a complete overview of all hidden patterns that exist in your data. You get complete and comprehensive analysis of all data patterns of interest – not a flawed analysis from a partial or incomplete data query. If patterns that are beneficial to your business are in your data, they will be found.


  2. PatternScope uses your current existing data – it will directly import data from Access, Excel, Informix, Oracle, Sybase, etc., or from any existing ODBC data source, or from a flat file.


  3. It's so easy to use – you just follow the simple on-screen steps and get the results.


  4. PatternScope lets you find significant patterns at all levels, from major trends to subtle interactions and biases. It lets you quickly focus on the relevant fields in your data and immediately see all the important interactions among these fields. Now you can explore your data in ways a business analyst could only dream of.


  5. PatternScope's pattern processing is up to thousands of times faster than conventional analysis tools.


  6. PatternScope finds things that are normally unnoticed: subtle patterns in sales, marketing, customer relations, fraud and terrorist activities, quality problems, etc. PatternScope lets you identify trends, associations and suspicious patterns in your data and identify precisely how a target group of interest differs from the rest of the population.


  7. You can browse single fields or multiple fields. Use the built-in tools to identify suspicious or interesting patterns. Use profiles that you automatically create to retrieve records that fit certain criteria. You can do correlation analysis (how two numeric fields tend to vary together) to discover unexpected interactions between your fields.


  8. The hyper-set patterns created by PatternScope take up less space and also do not require indexing. This means you can work with many times more data in memory to quickly perform deeper and more comprehensive analyses on much larger data sets.


  9. PatternScope gives you more insight into any aspect of your data you are interested in. It can show you everything from the major trends in your data, to significant anomalies involving small numbers of record(s).


  10. Now you can automatically identify suspicious or non-standard patterns, even when you don't know exactly what you're looking for.


  11. PatternScope can also analyze non-numeric data. Now you can analyze your non-numeric data as easily as numeric data, finding patterns that all the other tools would miss.


  12. View layers of data and present results in such a way that lets anyone in your company become a business analyst and easily spot profitable opportunities that lie hidden in your data.


  13. PatternScope lets you explore data in ways a business analyst could only dream of. It provides information necessary for management to make key strategic decisions, such as:

    • Change distributors or suppliers
    • Create new products/services to exploit emerging trends
    • End unprofitable product lines
    • Target a specific segment of your customer database
    • Help avoid bad business decisions

  14. It's even vision-impaired friendly. Designed to avoid red/green color blindness problems, it also works at 800 x 600 resolution and uses easily-readable fonts.



Why Is Analyzing Non-Numeric Data Important?

Suppose you are analyzing financial data for a credit card company that wants to identify people that might default on their bills. One non-numeric field may be their housing status: rent, paying mortgage, own outright, homeless shelter, etc. Statistical systems would ignore this field because it has no numerical value, it can't be ordered, and you can't calculate a mean or standard deviation for it. However, it is significant, and would have an impact (especially in conjunction with other variables) on the model of a person’s financial status, and would provide valuable information about their future financial behavior.
Another example: Suppose you’re analyzing adverse reactions to an experimental drug, to characterize what the risks are. Race is significant because there are race-dependent genetic differences that significantly affect one’s ability to metabolize the various substances a drug breaks down into. While race is non-numeric, it sometimes has a very real impact on a person’s reaction to a drug.
This is an overwhelming advantage of PatternScope over neural nets which are purely numeric. Neural nets are totally unable to handle non-numeric data.


Applicable Business Activities

Here are some business activities that you can augment by using the power of PatternScope.

  • Business Intelligence (BI) — Used as a complementary Business Intelligence tool, PatternScope gives you a way to analyze your business database or flat file data. This helps your business stay on top of trends and make decisions in real-time using up-to-date data.


  • Business Process Re-engineering — Identify profitable/unprofitable products, customer trends, and much more.


  • Credit Risk/History Analysis — Analyze credit card risk based on historic financial behavior patterns to predict future financial behavior.


  • Customer Relations Management (CRM) — Identify profitable/unprofitable customer trends, identify combinations of conditions that cause increases in the rate of customer complaints.


  • Enterprise Resource Planning — Identify profitable/unprofitable products, customer trends, etc.


  • Product Sales/Marketing — Identify and target a specific segment of customers.


  • RFID Data — Identify profitable/unprofitable products, customer trends, etc.


  • Intelligence Gathering — Helps to identify patterns of competitive business opportunity, terrorist activity, etc.




How To Get More Information

Contact:        PatternScope Systems at (734) 975-8940
Email:            info@patternscope.com Contact us to schedule a free demonstration of PatternScope's capabilities. Sample PatternScope Display

Sample PatternScope display, showing combinations
of factors influencing income in population data





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PatternScope™, hyper-set™ and PatternScope logo are trademarks of PatternScope Systems, LLC.

All rights reserved. PatternScope, hyper-set, and the PatternScope logo are trademarks or registered trademarks of PatternScope Systems, LLC in the United States and/or other countries. Protected by up to several patents pending. This computer program is protected by copyright law and international treaties. Unauthorized use, reproduction or distribution of this program, or any portion thereof, may result in severe civil and criminal penalties, and will be prosecuted to the maximum extent possible under the law.

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